ReviewInc Consumer Survey: “First Reaction” Results

We conducted a consumer survey where we surveyed over two thousand people to find out what their first reaction would be when they have bad or good experiences with a business/service (such as a plumber, doctor, lawyer, etc), and these are the results:

Overall

Good

Bad

Overall Observations & Conclusions:

-The desire to give feedback for negative experiences is 17% higher than for positive experiences

-Customers prefer to give feedback privately by a factor of 3x more than writing a review on Yelp or Google

-18-34 year olds are twice more likely to write a review on Yelp or Google than older generations

Leave a Reply