Many review sites offer certain features to business owners and reviewers alike. At ReviewInc, one of our favorites is alternate logins. Alternate logins allow reviewers and business owners to log in to the review site using credentials from a different website such as Facebook, Twitter, Google+ and Yahoo!.
Since many people already have accounts with these popular websites, it makes it very convenient for them to quickly log in and access the full functionality of the review site without having to create an additional account on that review site. Or at the very least, it makes account creation for that website a little more simplified.
Out of 170 review sites that we monitor, 89 support Facebook logins, 30 support Google logins, 16 support Yahoo! logins, 15 support Twitter logins, 8 support Windows logins and 6 support LinkedIn logins.
We feel this is a very important feature because people are more inclined to leave reviews on a review site when it is hassle-free. Any added steps could deter them from leaving a review altogether.
What are your thoughts? Do you think that alternate logins are a great feature? Let us know in the comments below!